Red Bull Racing secure mega deal worth at least $200 million
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Red Bull Racing has struck a mega deal in business terms by extending their contract with sportswear brand Castore. The new deal is worth more than $200 million, the Austrian racing team reported through their own channels.
Castore has been Red Bull's clothing sponsor since 2023, and the cooperation has been excellent from both sides. By all accounts, it's the biggest deal in terms of clothing in motorsport history: both in terms of duration and value. The end of the contract has not been disclosed.
Red Bull and Castore with new deal
Christian Horner is delighted with the extended partnership. "From the start of our collaboration with Castore last year we knew we had found a partner whose commitment to innovation and advanced engineering matched our own and the trust we have in them to deliver performance improvement has only increased over the past 12 months and has led to this record-breaking new agreement," said the team boss.
Tom Beahon, co-founder of Castore, said: "We’re thrilled to have expanded our partnership with Oracle Red Bull Racing. The length of this agreement demonstrates the trust they have in Castore to deliver products that help optimise the performance of the whole team and speaks to our commitment to Oracle Red Bull Racing’s goals to continue their charge to more wins and titles".